Wednesday 19 October 2011

Capital Kitchen Project - Cornwell






Cornwell are a brand and communications agency based in Australia. They created the branding for ‘home wares and food concept store’ called Capital Kitchen.

This was the main inspiration and reference point during the ‘Full Stop’ brief. I loved the simplistic style. By mixing new with old and clean white surfaces with lots of textures such as wood and brick they created a very authentic, natural brand.

They mixed in a variety of nostalgic food items into the illustrations to represent a time in history when things moved at a much slower and calmer pace. By putting this is a busy city such as Melbourne it felt like a retreat away from the hustle and bustle of city life.

I wanted to try and create the same effect with my 'full stop' project by injecting a little more fun and playfulness into the brand. 


It was a fantastic reference and I was lucky to find something that encompassed most of what i was trying to communicate within
my design. 

 W: http://www.cornwell.com.au/

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